Well, I gave my first Christmas gift yesterday, to my hairdresser! I won't see him again until probably the New Year so I gave him a bottle of nice Merlot wine.
I use a non-hydrogenated margarine, often this Becel brand. Recently they started making Becel Buttery which has a more buttery taste due to the addition of some buttermilk. So I've been buying this kind. However, the other night I compared the original Becel with the new Buttery kind and was surprised at the smart marketing. It seemed to me the Becel Buttery was in a larger size because it is a taller bucket. Not so! They both cost the same, but Becel Buttery is 680 g (1.5 lb) and Becel Original is 907 g (2 lb). Does the taller container seem bigger to you too?
I use a non-hydrogenated margarine, often this Becel brand. Recently they started making Becel Buttery which has a more buttery taste due to the addition of some buttermilk. So I've been buying this kind. However, the other night I compared the original Becel with the new Buttery kind and was surprised at the smart marketing. It seemed to me the Becel Buttery was in a larger size because it is a taller bucket. Not so! They both cost the same, but Becel Buttery is 680 g (1.5 lb) and Becel Original is 907 g (2 lb). Does the taller container seem bigger to you too?
7 comments:
I agree with you; the taller one looks like it holds more. Do they both cost the same? If so, are you going to stick with the smaller "buttery" size?
thats our favorite brand as weel, we also tried the new buttery but second time purchasing it found the very same thing,, sneaky isn't it.I did like the buttery one but we went back to the olive oil becel.The buttery one is a bit more costly,
Oh they have such a lot of tricks! Here they sell things in the same size of packaging as always, but have reduced the contents by 200gms, I was so shocked when I saw it! Valerie
Actually, the one on the right looks bigger... to me!
Kathy I believe it's the same price, but I'm thinking to go back to the larger size, it lasts longer! I felt the buttery tasted better but now I don't even notice it anymore.
Gigi, there's no fooling you! Lol.
oh wow...interesting Christine!!!
I think the one on the right looks bigger....but I am really good with size stuff just by looking!!!
Too many marketing tricks. Do you listen to The Age of Persuasion? They tell all the tricks. I taught media studies to my students, and taught them a lot! They can really get it.
At first I thought you gave margarine to your hairdresser!!! :-)
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